What you get
Everything you need to feed every channel.
From a Shopify catalog to a live, validated, always-fresh feed on every marketplace, without touching XML.
Map fields once.
Map any Shopify field, metafields included, to each marketplace's fields, with transforms and sensible defaults pre-filled.
XML or CSV.
Every channel gets the format and file it expects: XML, CSV or JSON, generated from the same catalog.
<SHOPITEM> <ITEM_ID>SKU-2048</ITEM_ID> <PRODUCTNAME>Linen shirt, sand</PRODUCTNAME> <PRICE_VAT>1290 CZK</PRICE_VAT> <DELIVERY_DATE>0</DELIVERY_DATE> </SHOPITEM>
Rules & filters.
Each channel sees exactly what you choose: filter by collection, tag, price or stock, and drop single variants like samples or size XL.
Always fresh.
Each feed regenerates on its own schedule: hourly, twice a day, or daily at the hour you pick.
The details
What marketplaces check before they say yes.
Delivery prices, VAT, availability, translations: Feedflock reads them from your store and writes them the way each channel wants.
Delivery & COD
Where a marketplace carries delivery in its feed, shipping methods import straight from Shopify and pair with its own carrier codes, including cash on delivery and per-product prices for weight or price tiers.
Net prices & VAT
Feeds that want prices without VAT get them computed from your own Shopify tax rates per country, with overrides for reduced rates.
Availability feeds
Companion feeds keep stock fresh between full runs: Heureka reads its availability feed every 10 minutes, plus Kaufland offers and Google local inventory.
Shopify Markets
A Slovak feed quotes the Slovak market's EUR prices and Slovak translations of titles, descriptions and options, matched to the right market automatically.
Images to spec
Every image URL is rewritten to the exact size a channel wants, resized, cropped or padded to a white square, without a second set of photos.
UTM tracking
Feed traffic lands attributed: UTM source, medium and campaign plus any custom parameter, appended to every product URL.
Filters & exclusions
Each channel sees exactly what you choose: filter by collection, tag, price or stock, and drop single variants like samples or size XL.
25 transforms
Strip HTML, cap gallery images, remap values, apply markup math or format numbers, per field, without code.
Feed rules & rule sets
Adjust prices by percent or fixed amount, set a field, find & replace, exclude images, packaged as shared rule sets you apply to every feed at once.
Last-fetched tracking
Every feed records when the marketplace actually downloaded it, and a missed-fetch alert (dashboard + e-mail, EN or CS) fires when a channel goes quiet.
Password-protected feeds
Gate any feed URL with Basic Auth: wholesale price lists and staging feeds stay behind credentials you control.
Built for scale
Catalogs export through Shopify's bulk pipeline and feeds render as streams, so 100,000 products generate as reliably as 100.
{%- for product in products -%}
<product>
<title><![CDATA[{{ product.title }}]]></title>
<price>{{ variant.price | money }}</price>
</product>
{%- endfor -%}CUSTOM FEEDS
A channel we don't cover? Build the feed yourself.
Write the whole feed in Liquid, the templating language you already know from Shopify. Any XML, CSV, TXT or JSON structure, a live preview on a real product, and a hosted URL that regenerates every hour.
See custom feedsHow it works
Live in three steps.
From install to a marketplace-ready feed in minutes.
Pick your marketplace
Choose from 100+ ready-made templates. Feedflock already knows the format each channel expects.
Map, preview, validate
Adjust fields if you want to, see the exact output on a real product, and let the readiness check flag what the channel would reject, before anything goes live.
Paste one URL
Copy your hosted feed link into the marketplace. Feedflock keeps it fresh: hourly, automatically.
Marketplace directory
Every market your shop can reach.
Local price-comparison sites across 24 countries, plus the global ad and shopping channels, each with a ready-made template.
Germany & Austria
Southeast Europe
Nordics & Baltics
Western & Southern Europe
Heureka, Kaufland and Pepita include their fast availability feeds; Google includes local inventory.
Comparison
Same feed job, fewer gotchas.
How Feedflock stacks up against other Shopify feed apps, line by line.
| Comparison | Feedflock | Feedyio | Mulwi | DataFeedWatch |
|---|---|---|---|---|
| Free plan | 1 feed · 100 products, forever | 30 products · 100 variants | 50 products · 100 variants | None, from $64/mo |
| Variants count toward your limit | Never | Yes, capped per plan | Yes, capped per plan | Charged per SKU |
| Every feature on every plan | Yes | Markets & hourly sync gated | Translations & AI mapping gated | Channels & update speed gated |
| Validation before a feed goes live | Against your real catalog | Basic error checks | Quality Control insights | Automatic feed review |
| Metafields & metaobjects in feeds | Full: list types, metaobjects, Liquid logic | Metafield mapping | Metafields & metaobjects | Custom fields via rules |
| Hourly refresh included | On every plan | From $9.99/mo | Paid plans only | Max 5×/day |
| Missed-fetch alerts | Yes | |||
| AI assistant control (MCP connector) | Claude & ChatGPT, on every plan incl. Free | |||
| Price at 10 feeds · 10,000 products | $19.90/mo | $39.99/mo | $38/mo | $239/mo |
Based on the competitors' public Shopify App Store listings, October 2026. A cross means the feature or plan is not offered or not mentioned in the listing. Mulwi's listed prices apply to stores on the Basic Shopify plan.
Get on every marketplace that matters this afternoon.
Install free, connect your first feed in minutes, and let Feedflock keep it fresh and validated.